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5 eCommerce Packaging Breakthroughs Brands Can’t Ignore
Every brand wants its products to reach its customers in their original quality. But this quality often gets affected during shipping. The process of shipping is no less than a rollercoaster that can disrupt the packaging of your products. So, what is the best approach here for brands?
Brands can opt for packaging that ensures the maintenance of their product’s quality. This packaging is ecommerce packaging. It is specifically used for shipping. Moreover, it is used in the shipping process to keep the product secure in its place, thus retaining its original condition.
What can your brand do for effective shipping? Try something different, such as ecommerce. This ensures your brand can experiment with new shipping methods to see what pans out the best!
The global ecommerce packaging solutions market is anticipated to expand at a growth rate of 10.6% from $85.1 billion in 2025 to $232.9 billion by 2032.
If you are interested in learning more about ecommerce shipping packaging, then continue reading.
Ecommerce Packaging: An All-In-One Packaging
Every brand wants the type of packaging that offers everything. Sounds quite impossible though, right? But the truth might shock you, as there is a packaging that offers nearly everything. This packaging is for ecommerce.
What? How? Well, this particular packaging is primarily meant for shipping. However, it comes with multiple purposes. These purposes are all in favour of the brands. This includes smooth and safe shipping, product protection, and reducing costs.
The use of this packaging for shipping makes everything easy for both the brands and the customers. This packaging ensures a frustration-free shipping and delivery. The inside and outside are lined with material in this packaging, featuring corrugated or poly mailers, making it all about protection.
So, are you ready for a hassle-free shipping experience with your products? Or do I tell you more? If so, then continue reading to explore some breakthroughs in ecommerce packaging:
5 Breakthroughs of eCommerce Packaging
1. Smart Packaging
Modern packaging includes tech-savvy elements such as QR codes, NFC tags, and AR modules. The integration of this technology makes this packaging connected and smart. This gives customers an advanced unboxing experience, i.e. customer tracking, access to tutorials, thank you messages, and more.
2. Sustainability
Brands have taken the high road and switched to biodegradable mailers, paper-based and recyclable options. It’s this kind of practice that normalises the message that sustainable and scalable can coexist. These materials help reduce waste and cost as well.
3. Minimalist Design
New packaging inventions also put a lot of emphasis on the right-sized packaging. Keeping the packaging lightweight and easy-to-open is the aim of a minimalist design. These types of packaging designs attract more customers than traditional packaging ever could.
4. Branded Unboxing
The customised inner structures, design elements, logos, etc, are all adding to packaging these days. These factors turn simple packaging into a branding tool. Using good-quality internal and external design will boost the repurchase spirit among the customers.
5. AI Automation
AI-powered packaging lines can now analyse data to know the box sizes, their materials, and insert elements. This helps cut down costs and ensures protection and speed. These automations also make this packaging easy to return.
Now, you know what this packaging has to offer. So, now you know what you need to do to guarantee safe shipping of your products without any worry.
Final Thoughts!
Shipping is a bumpy process. But you don’t have to worry about it anymore. Now that you know who can protect your product from this complicated journey.
If you’re ready to craft the packaging that not only protects your products but also raises sales by attracting more customers. Get your quote with Emenac Packaging UK today and ship products with the finest ecommerce packaging in the market!
